Hi, we are

Cadena and Fire

A Latin creative duo based in Madrid.

We met over beers on Jorge’s first day at Miami Ad School. We didn’t know it then, but between a Mexican and an Ecuadorian, there was a creative match waiting to happen.

Since then, we’ve teamed up to build ideas that live at the crossroads of strategy, aesthetics and disruption.

We believe in visuals that hit first, and concepts that stay.

We don’t just want to make pretty work — we want to make sh*t that moves people. Yes, even if it starts with a chain and a flame.

We’ve worked for brands, studied ideas, and lived through a few all-night pitches.

AWARDS:
2X  D&AD NEW BLOOD PENCIL 2025
LUX AWARDS 2023 (CADENA)